Ecommerce giants to host Republic Day sale

Ecommerce giants to host Republic Day sale

India’s leading online shopping websites are back with the festive sale. All the three leading ecommerce websites – Amazon, Flipkart and Snapdeal – are gearing up for the Republic Day sale.

Flipkart will be hosting a three-day sale from January 20 to 22 where the company claims to have laptops, cameras, apparel to top rated wearables and smartphones on sale. Flipkart claims to provide customers a range of options to browse and shop from its web page, app and Flipkart Lite.

Amazon has been heavily advertising for its upcoming ‘Great India Sale’ from January 21 to 23. The ecommerce website is looking at 72-hour Deals Marathon with discounts offered by sellers, every-hour deals and limited time deals on brands like GoPro Cameras, ME Electronics, Ravensburger Puzzles etc.. Amazon is also offering 10 per cent additional cash back for Citibank credit card holders.

Snapdeal’s Republic Day sale will last much longer, from January 21 to January 26. Snapdeal will launch a special curated store, ‘Pride of India’, listing indigenous products like handlooms and handicrafts from different regions of the country. Snapdeal has also partnered with various state governments like Odisha, Madhya Pradesh, Jharkhand and central government bodies like Tribes India, Central Cottage Emporium, etc. to bring these unique products online.

Says Rahul Taneja, VP, category management, Snapdeal, “We will have Super Value stores, regional assortment from different parts of the country, in spirit of the republic day sales and fresh deals every hour. We are expecting to get 8-10 times of daily users during the republic day week.”


[Source:- Economic times]